Why Smart OOH?

Firstly, we'd like congratulate the OMA for developing MOVE. With their data and Smart OOH the sky's the limit

The OMA (Outdoor Media Association) in Australia has spent years developing MOVE (Measurement of Outdoor Visibility & Exposure) which provides reach and frequency scores based on all-day dwell by environment, audience dwell, visibility, & Share of Time.

In MOVE 1.5 is the interim measure for digital OOH while they build MOVE 2.0. This incorporates the Neuro Impact Factor which provides an impact score for classic, digital & by campaign which is used to based campaign objectives for reach, frequency, and impact.

Therefore, OOH Media Advertisers can not only use the data initiatives provide for my MOVE, OOH can add the power of Smart OOH Solutions to their campaigns. Note that Smart OOH Solutions is not affiliated with the OMA, and vice-versa

What MOVE does not do is provide potential customers the ability to act immediately on impulse for information

OOH Media provides just enough information to garner a viewers attention (if in fact the viewer is in the market for such a service or product). The possibility of hundreds of same-type products & services competing in various market OOH segments with OOH is very high. Getting one up on the competition is vital!

So not only is differentiating important to drive customers to your business, so is the need to give potential customers what they want! Smart OHH does this by instantly opportuning a potential customer with bite-size information at their fingertips.

Using visually outstanding & sensually provoking Quick Response Technology, our proprietary 'backend' is what can drive engaged (and therefore qualified) customers to your door. Whilst MOVE can provide various metrics of where to place your OOH Media, Smart OOH will deliver metrics of who actually visited your business virtually!

Your OOH Media looks fantastic! According to all the stat's it's in a great location! But the question is, how many engaged potential customers are you losing every day?

You will never qualify that question unless your onboard with Smart OOH.

By onboarding with Smart OOH (which costs less than $5.50 per day on our yearly plan), your R.O.I percentages could skyrocket by 100's or even 1,000's just from 1 or 2 missed customers that were fully engaged with what your business offers.

Billions of people utilize Quick Response technology every week and with Smart OOH suitable to 90+% of OOH Media, the chances are your business is letting valuable engaged customers "out off the hook"! Is that what you want?

We look forward to meeting you and demonstrating how onboarding with our Smart OOH Solutions can give you a pretty perfect world when it comes to utilizing your OOH Media to the fullest extent possible!

CONTACT US TODAY BY CLICKING HERE

OOH Media - The Smarter Solution to Drive Customer Traffic

Rachel Summers

Freelance Media Buyer & Strategist

Most of us are hit by 100's of advertising messages every day. Who can remember the messages they saw? If you ask most people to define marketing, they’d go with definitions like “to inform about the product”, “to create brand awareness” or “to spread the word”. All these definitions are wrong because of the same reason: they serve the company’s goals, not customers’. Smart OOH Solutions is actually fulfilling the customers needs by providing access data the customer wants, instantly and interactively.

Leonard Prince

- Marketing Research Consultants UK

In my 40 years of marketing, Smart OHH is a commonsense add on to OOH Media. It enables businesses a greater opportunity to garner qualified & engaged traffic that they might otherwise have lost. I mean, who isn't without a phone these days? Come on!

Mike Wyatt

B.Ed, Elementary Education & Teaching - Massey University

There's nothing much too hard to understand about SOOH. As an add-on to OOH Media it's a no-brainer. Whilst there have certainly been great advances in Neuro Impact Factor (NIF) by the OMA, it overlooks the fact of engaging people at point of contact and that's where Smart OOH Advertising Solutions brilliantly steps in to drive customer traffic.

Smart OOH - Out of Home Advertising Solutions

Collin Meyers

Managing Director - GRN Insurance Brokers

Lateral thinking at it's best. One thing about Trev is he shreds all the BS from marketing and gets down to the nitty gritty of what works. The strategy of integrating Smart OOH into OOH Media oozes practicality & commonsense for any Business Owner. Period.

Smart Out of Home (OOH) Advertising Solutions for OOH Media

Rick Jovero

Head Researcher at Eyedeas International

I've conducted a ton of research on OOH Advertising, and everything points to the fact that Smart OOH is a natural and integral step forward for any business that utilizes OOH Media For any business not to integrate Smart OOH would be a complete oversight in their quest to reach more potential customers instantly.

OOH Smart Advertising for Out of Home Media

Sandra Murphy

RCA Venture Capital - Independent Financial Advisor

I have no doubt that any business (where it's applicable) would want to draw more potential clients with Smart OOH Solutions. If I'm in the market to buy a particular service or product & I have the opportunity to instantly learn more, then why wouldn't I? The key ingredient here is to provide a great 'call to action'. Then I believe Smart OOH has their strategy nailed.

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Get In Touch

Telephone - Australia
+61 (0) 4800 928 35 (Click-To-Call)
Telephone - Philippines
+63 (0) 999 469 2934 (Click-To-Call)
Head Office - Angeles City, Pampanga, Philippines 2009
sooh@eyedeascom.com
(Click To Email)

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